Step 1: Navigate to http://advertising.amazon.com (or any other country TLD depending on where your account is registered: .ca, .co.uk, .de, .fr, .it...)
Step 2: Click "Sign in" in the top right corner of the page.
Step 3: Select the appropriate platform, "Seller central" for SC users and "Advertising console" for Vendor Central users
Step 4: Type in your credentials. Your sign-in information is the same as your Seller Central or Vendor Central.