- The 970x250 Billboard is the largest IAB-sized advertising format on Amazon and offers a premium advertising experience.
- The Gateway Billboard BTF is a prominent placement on the Amazon Gateway and provides advertisers the canvas to fully share their brand messaging with customers.
- The Detail Page Center Billboard is located in the middle of the Detail Page where customers research Amazon products.
- Combined, these products give advertisers the space to achieve a wide range of objectives including brand awareness and direct response goals.
- Placements on Amazon include:
- Gateway Billboard BTF: Available on the Amazon Home Page, below the fold.
- Detail Page Center Billboard: Available on Amazon Detail Pages, near the middle of the page.
- Tablet Shopping App Detail Page: Available on detail pages within the Amazon Shopping App for tablets, above the Customer Reviews section.