- Login to your Vendor Central account by going to https://vendorcentral.amazon.com/.
- Check that you are in the account region that you would like to create your store in by looking at the top right hand corner of the screen.
- Click on "advertising" in the Vendor Central Menu towards the top of the screen and click "Advertise at Amazon."
- Don't worry if you haven't advertised before. Just click "Agree and Start Advertising" or "Create your first campaign." This step is solely for you to access the Amazon Advertising Console. You don't need to actually set up any campaigns.
- Once in the Advertising Console, navigate to the top left corner hamburger menu and select Stores.
- Click "Create Store."